The Houston DWI Lawyer Portfolio

Butler Law Firm – “Houston DWI Lawyer” is a renowned American law firm, offering DWI (driving while intoxicated) and DUI (driving under the influence) defense law services by a well-reputed DWI attorney, for 30+ years. 

Interestingly, they were gaining organic search traffic, but didn’t have the client base that they were expecting. After thorough analysis of their site and overall online presence, I pointed out the exact issues and fixed them as a law firm SEO expert.

From minimal presence to significant impact, The Houston DWI Lawyer gained a big traffic surge up to 286.21% in organic traffic from April 2019 to January 2020, in just nine months.

Do you want to attract more potential legal clients with my SEO strategies? 

finished

January 2020

SERVICES

SEO & Local SEO

INDUSTRY

DWI LAW

From Legal Expertise to Digital Influence, I Drove Client Conversions for The Houston DWI Lawyer

I did the first audit of Butler Law Firm in April 2019 and analyzed the major stumbling blocks that ceased its growth. Till January 2020, I successfully ranked it in the top search engine result pages as well as local searches. See my roadmap…

What did I identify?

❌ Not adequate organic traffic

❌ Lack of emphasis on high-converting legal keywords

❌ Insufficient local keywords ranked in the USA (Texas)

❌ Weak on-page SEO and strategic content optimization

❌ Poor backlink profile hindering domain authority  

❌ No clear strategy for increasing traffic and keyword rankings

❌ No strong presence in local search results 

❌ No performance tracking weekly/monthly 

How did I fix these issues?

✔️ Conducted a comprehensive site audit 

✔️ Put a deep sight on competitors sites

✔️ Performed detailed keyword research to target valuable legal terms

✔️ Optimized web pages with relevant, high-impact keywords

✔️ Crafted a result-oriented content strategy aimed to increase traffic

✔️ Strengthened local SEO by focusing on Houston-specific keywords

✔️ Executed a robust link-building strategy to improve site credibility 

✔️ Optimized website on mobile and fixed crawl errors

✔️ Properly Optimized GMB Profile & created consistent NAP citations

✔️ Continuously monitored and adjusted strategies to grow traffic

What did I achieve within 9 Months with My SEO & Local SEO Strategies?

👍 186.21% increase in website organic traffic

👍 2.7K keywords ranked worldwide

👍 1K keywords ranked across the United Kingdom

👍 Ranked law firm in local 3-pack

186.21% increase in website organic traffic

In April 2019, The Houston DWI Lawyer site was getting 2.9K organic traffic. But when I executed my smart and effective SEO strategies, this DWI and DUI lawyers business gained high ranking in search engines with up to 186.21% more traffic than before – about 8.3K until January 2020. 

2.7K keywords ranked across the globe

Having a fool-proof expertise in competitive keyword research, I ranked Butler Law Firm on 2.7K keywords across the globe, among them 1K keywords ranked in just the USA. 

Law firm ranked in the local 3-pack

Based in Houston, this legal business was lacking foot traffic. So, I put my efforts into acquiring local search visibility via effective Local SEO techniques.

By optimizing Houston-specific keywords, enhancing Google My Business profile, and earning consistent local citations,  I successfully ranked the business in the local 3-pack. Resultantly, more visibility; more cases signed out!

Here’s the Justification of My Above Statements!👇

This is What I Achieved for The Houston DWI Lawyer. Get Ready to Reach Beyond that?

If you’re an attorney or running a law firm and looking to attract more clients online, SEO is the secret lock and I have its key. Being a law firm SEO expert, I offer client-oriented SEO services for lawyers. Before that let me do a free Legal SEO audit for your site. Let’s discuss and see how I can help you get more website visitors and potential clients!