Butler Law Firm – “Houston DWI Lawyer” is a renowned American law firm, offering DWI (driving while intoxicated) and DUI (driving under the influence) defense law services by a well-reputed DWI attorney, for 30+ years.
Interestingly, they were gaining organic search traffic, but didn’t have the client base that they were expecting. After thorough analysis of their site and overall online presence, I pointed out the exact issues and fixed them as a law firm SEO expert.
From minimal presence to significant impact, The Houston DWI Lawyer gained a big traffic surge up to 286.21% in organic traffic from April 2019 to January 2020, in just nine months.
Do you want to attract more potential legal clients with my SEO strategies?
❌ Not adequate organic traffic
❌ Lack of emphasis on high-converting legal keywords
❌ Insufficient local keywords ranked in the USA (Texas)
❌ Weak on-page SEO and strategic content optimization
❌ Poor backlink profile hindering domain authority
❌ No clear strategy for increasing traffic and keyword rankings
❌ No strong presence in local search results
❌ No performance tracking weekly/monthly
✔️ Conducted a comprehensive site audit
✔️ Put a deep sight on competitors sites
✔️ Performed detailed keyword research to target valuable legal terms
✔️ Optimized web pages with relevant, high-impact keywords
✔️ Crafted a result-oriented content strategy aimed to increase traffic
✔️ Strengthened local SEO by focusing on Houston-specific keywords
✔️ Executed a robust link-building strategy to improve site credibility
✔️ Optimized website on mobile and fixed crawl errors
✔️ Properly Optimized GMB Profile & created consistent NAP citations
✔️ Continuously monitored and adjusted strategies to grow traffic
👍 186.21% increase in website organic traffic
👍 2.7K keywords ranked worldwide
👍 1K keywords ranked across the United Kingdom
👍 Ranked law firm in local 3-pack
In April 2019, The Houston DWI Lawyer site was getting 2.9K organic traffic. But when I executed my smart and effective SEO strategies, this DWI and DUI lawyers business gained high ranking in search engines with up to 186.21% more traffic than before – about 8.3K until January 2020.
Having a fool-proof expertise in competitive keyword research, I ranked Butler Law Firm on 2.7K keywords across the globe, among them 1K keywords ranked in just the USA.
Based in Houston, this legal business was lacking foot traffic. So, I put my efforts into acquiring local search visibility via effective Local SEO techniques.
By optimizing Houston-specific keywords, enhancing Google My Business profile, and earning consistent local citations, I successfully ranked the business in the local 3-pack. Resultantly, more visibility; more cases signed out!
If you’re an attorney or running a law firm and looking to attract more clients online, SEO is the secret lock and I have its key. Being a law firm SEO expert, I offer client-oriented SEO services for lawyers. Before that let me do a free Legal SEO audit for your site. Let’s discuss and see how I can help you get more website visitors and potential clients!
